“Smallville” The Ace of Clubs Set 2007/2008

Challenge:
To create an identity strategy for a club. The graphics appeared through many mediums and the theme was carried throughout the episode.

Strategy:
A bright and graphic solution was required to compliment the white minimalist set adorned with splashes of bright pinks and blues.

Solution:
The Ace of Club logo was designed and super graphics were applied on the walls and flooring of the interior bar set. This appeared in the Warner Bros./CW Network series “Smallville” Season VII. Here you can view the logo, the website home page as well as Jimmy and Chloe as they tango through the dressed set in the James Bondesque episode titled Sleeper, episode 17.